Move and win roundup: Week of January 25, 2021

As published on Campaign Asia on 25 January 2021

TotallyAwesome, which describes itself as a forum for kids and brands to safely interact via the internet, has engaged Alice Almeida to develop the business’s APAC data, research and insights portfolio. She will focus on market intelligence and insights to assist teams engaging with clients, as well as working with regulatory bodies to assist in the elevation of youth safety and data-privacy regulations in APAC.

Almeida will consult to TotallyAwesome via her independent business, Almeida Insights. Her experience includes senior positions in Australian-based research including Channel Nine, Seven Network, News Corp and Fairfax Media. She is also a former manager of innovation and insights for online market intelligence business Hitwise. She has held representative roles in industry research and measurement organisations and presented research and insight projects at over 60 conferences across APAC.